The idea
When Raisins Make You Say... Eureka!
It may sound a little unusual, but the idea of creating Makadamia actually started with raisins — or, more precisely, with our lack of enthusiasm for them.
We noticed that almost every dried fruit brand includes raisins in their ready-made mixes.
So we asked ourselves: what if we don’t want raisins? Why can’t we choose the ingredients we truly love?
A Question of Choice
In an era where everything can be on demand — where people choose exactly what they want — it felt natural to create a product that could be made from scratch, starting from the ingredients and quantities, right down to the name.
At the heart of our project lies a philosophy of total transparency: knowing where the product comes from, its nutritional value, and its price.
Makadamia Is Us
Makadamia is the result of many pieces coming together — people, values, and a shared love for the planet.
It started with a group of friends passionate about sport, good food, and simple, natural living.
We source only high-quality dried fruits and nuts, directly from trusted producers through a short and transparent supply chain.
And because sustainability is part of who we are, every mix comes in fully compostable packaging — with the option to carry it in the Maka-Tool, our reusable snack case.
Because, as we like to say, refill is the new recycle.
Makadamia Is, Above All, You
We love sharing taste, quality, and values — but above all, we love giving you the freedom to create.
Our interactive system, powered by the U.S. Nutritional Database, lets you build your mix from scratch and see its nutritional benefits in real time through clear, easy icons.
Prefer something ready to go? Choose from Makadamia’s Functional Mixes, crafted with our nutritionist to fit different moments, moods, and needs.
And The Raisins?
Ah, the famous raisin!
It’s still part of our world — alongside many other fruits that deserve their own spotlight.
Each ingredient has its story, its character, and its benefits, carefully chosen for you to enjoy however and whenever you like.
Pick your favorites, create your mix, and bring a little Makadamia with you wherever you go.
